Pay-per-click ad campaigns can become very expensive. Worse yet, the campaign may yield terrible results when not implemented correctly. Bidding on long tail keywords may be the solution. These usually consist of multi word, descriptive, or uncommon phrases such as Northern Wisconsin nature photography and have many benefits: {continue reading…}
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One of the top web analytic metrics that should be taken seriously is bounce rate. This occurs when a visitor finds your site but fails to stay longer than a few seconds or if there is only one page view. (The exact definition varies depending on the brand of web analytics tool.) During a marketing campaign this calculation is one of the simplest numbers to understand but may not always be the easiest to analyze.
There can be countless reasons why a visitor would “bounce” out of your site but the top sources {continue reading…}
Tim Ferriss spoke at the Wordpress’ WordCamp on blogging without killing yourself. Here is the excellent video:
